PÁGINA DE AUTOR

Alberto Alvarez

Alberto Alvarez
CEO - Fundador
After working for almost a decade in marketing in Procter & Gamble, Alberto envisions the power of changes in the digital era and decides to focus in the entrepreneurship world in Latam. In 2012 he founds his first start-up, gogetit.com.pa, changing the way to engage with real estate in the region. Alberto served as Marketing VP for Agora Technologies at Silicon Valley, a company finance by Guy Kawasaki & Nolan Bushnell, where he developed the main concept of Startup Icon. Today, Alberto is the CEO of the holding company that conforms Latam Digital Marketing, Gogetit.com and its subsidiaries in Latin America.

Digital marketing influencers that you must follow in 2017

People is still the best way to approach people. For some years now, influencers have been an integral part of a well-orchestrated digital marketing strategy. From among the sea of ​​people to meet in this medium, there are several digital marketing influencers that are worth following and in the process, you can learn a thing …

360 Marketing strategy | What you must know about it

When it comes to 360 Marketing strategy, it is usually about defining a marketing plan with a presence both in the digital and in the traditional plane. The 360 ​​number is both broad and powerful, and there is no definitive example that distinguishes what a 360 campaign really is. Instead, its meaning can be very …

Digital marketing online courses in Panama

Being a changing medium is not an easy job, as digital marketing, a process always on the move and continuous improvement and renewal. So being up-to-date, is never enough. There is a wide range of courses that you can find online; from some with cost and curricular value of prestigious institutions, to some that will …

Digital marketing online courses in Panama

In this environment, continuous training is not an advantage, it is a necessity. Therefore, digital marketing courses are your best ally. Fortunately, for all of us, there are many available options, to continue learning and keep us updated. There are many digital marketing courses, but not all have the advantage of being taken online. We …