Digital Marketing
Use of digital channels to promote or market products and services to consumers and businesses.
28 Jun 2023
by Alberto Alvarez at 28 Jun 2023The first World Cup in the Middle East and in winter In a country with no more than 2.8 million inhabitants with an average age of ...
28 Jun 2023
by Alberto Alvarez at 28 Jun 2023More than 13 thousand female gamers registered to join the movement. Reaching more than 16 million gamers (+487% vs. target) representing 25.27% of the gamer universe. ...
28 Jun 2023
by Alberto Alvarez at 28 Jun 2023The term shock advertising or shockvertising emerged to define advertisements that use the power of strong, uncomfortable or even repulsive images to convey a message; in ...
28 Jun 2023
by Alberto Alvarez at 28 Jun 2023Online shopping has been on the rise even before the pandemic: in the region, Latino consumers were already demanding more immediate, convenient and accessible consumption habits ...