In our previous blog about leads, we talked about how to generate these small capsules of information that are important and useful for companies, because they are the way in which they will allow them to convert their investment in the digital world to real sales. In e-marketing, when a user after an internet search …

Continue reading “Chatbot automation | A new era for lead generation and Artificial Intelligence”

CRM are the initials for Costumer Relations Management, refering to software dedicated to managing information and interactions with customers, to offer efficient support. There are many CRM solutions, as well as the benefits of using them in your digital strategy; not only to optimize response time and processes, but also for what this means for …

Continue reading “CRM in Panama – What is it about and how we use it?”

Over the years, all needs and preferences of people have changed. But there is also another thing changing: The marketing strategies. Through this search for channels to reach customers, the companies realized that positioning themselves in a single channel, was not enough. That’s when Omnichannel Marketing Strategy is born, in order to offer the most …

Continue reading “Omnichannel Marketing Strategy – How to connect the online and the offline world?”