When it comes to campaign investments, it is necessary to get the most out of every dollar you invest. And if you work with a multichannel strategy, it is important to know your results on all platforms (radio, digital TV, ads, etc.). That’s when Decidata becomes your best ally, especially if you do Moment Marketing. …

Continue reading “Omni Channel Marketing Software | Measuring the offline world for your digital campaign is possible”

Over the years, all needs and preferences of people have changed. But there is also another thing changing: The marketing strategies. Through this search for channels to reach customers, the companies realized that positioning themselves in a single channel, was not enough. That’s when Omnichannel Marketing Strategy is born, in order to offer the most …

Continue reading “Omnichannel Marketing Strategy – How to connect the online and the offline world?”

Talking about a good strategy focused on performance has to be integral. But, what does this mean? It means that all the strategies that involve the business target, can work as a team. Starting from this vision, not only digital marketing specialists and their variants, but also those who manage offline media, must join forces …

Continue reading “How to improve your Omnichannel Strategy”