CEO - Fundador
After working for almost a decade in marketing in Procter & Gamble, Alberto envisions the power of changes in the digital era and decides to focus in the entrepreneurship world in Latam. In 2012 he founds his first start-up, gogetit.com.pa, changing the way to engage with real estate in the region. Alberto served as Marketing VP for Agora Technologies at Silicon Valley, a company finance by Guy Kawasaki & Nolan Bushnell, where he developed the main concept of Startup Icon. Today, Alberto is the CEO of the holding company that conforms Latam Digital Marketing, Gogetit.com and its subsidiaries in Latin America.
26 Mar 2019
Omnichannel Strategy
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How to improve your Omnichannel Strategy

Alberto Alvarez by Alberto Alvarez at 26 Mar 2019
Talking about a good strategy focused on performance has to be integral. But, what does this mean? It means that all the strategies that involve the ...
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19 Feb 2019
Growth Hacking
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What is Growth Hacking? | Here’s what you need to know

Alberto Alvarez by Alberto Alvarez at 19 Feb 2019
Few resources, a lot of analysis, creativity and above all, the priority of growth and making a brand a trend… Welcome to Growth Hacking! This is ...
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10 Jan 2019
political digital marketing
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Political digital marketing | How to win an election thanks to internet

Alberto Alvarez by Alberto Alvarez at 10 Jan 2019
Digital marketing plays a fundamental factor in society, and politics is no exception to that. That’s why so many candidates advocate Political Digital Marketing. For more ...
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01 Nov 2018
mobile marketing strategies
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Mobile marketing strategies that you should know

Alberto Alvarez by Alberto Alvarez at 01 Nov 2018
Are you reading this from your mobile phone? The odds are very high. According to statistics, 62% of people who are on the internet, do it ...
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