CEO - Fundador
After working for almost a decade in marketing in Procter & Gamble, Alberto envisions the power of changes in the digital era and decides to focus in the entrepreneurship world in Latam. In 2012 he founds his first start-up, gogetit.com.pa, changing the way to engage with real estate in the region. Alberto served as Marketing VP for Agora Technologies at Silicon Valley, a company finance by Guy Kawasaki & Nolan Bushnell, where he developed the main concept of Startup Icon. Today, Alberto is the CEO of the holding company that conforms Latam Digital Marketing, Gogetit.com and its subsidiaries in Latin America.
28 Jun 2023
GA4
Categories

Google Analytics 4, get ready for the future

Alberto Alvarez by Alberto Alvarez at 28 Jun 2023
We all already know the news, by July of next year Google Analytics 4, GA4, will be a reality for all digital campaigns and databases of ...
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28 Jun 2023
Base de datos
Categories

Data Enrichment: activate your database with Google Analytics 4

Alberto Alvarez by Alberto Alvarez at 28 Jun 2023
Your database is one of the most important assets of your organization and your brand. Enriching the information of your leads, users and audience in general, ...
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28 Jun 2023
Categories

Limited-time offers, a great way to sell

Alberto Alvarez by Alberto Alvarez at 28 Jun 2023
Have you ever been the victim of an offer too good to pass up? We can assure you that you have, and it’s not your fault, ...
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28 Jun 2023
SEO Corporativo
Categories

What is Corporate SEO?

Alberto Alvarez by Alberto Alvarez at 28 Jun 2023
Increases credibility at the corporate level. It complements PPC campaigns with Corporate SEO. It helps to better position all  sites or brands in local searches with ...
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